Briefly
The Recycling Cardboard Bins project was developed in collaboration with Gamtos Ateitis and DS Smith Packaging, as part of the Future Packaging Club initiative. The outcome is a modular three-box system designed specifically for offices - a practical, aesthetic, and fully recyclable solution for sorting plastic, paper, and glass waste. The project aims to promote more sustainable behavior in everyday work environments through design that is both functional and visually harmonious with modern interiors.
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context & problem
Despite growing environmental awareness, many offices still lack convenient, visually suitable solutions for waste sorting. Existing bins often appear overly industrial or overly playful for modern spaces, clash with modern interior design, and require constant maintenance. Metal and plastic alternatives are expensive, while cardboard versions frequently lose their form or become unhygienic over time.
The team identified this gap and began by formulating key questions - about size, ergonomics, material efficiency, and user behaviour - to define criteria for an optimal solution. Insights from real office users helped refine the understanding of what makes waste sorting both intuitive and desirable.
oportunity
This project presented an opportunity to translate packaging design expertise into a product-scale sustainability solution. By implementing environmental education with everyday use, the design encourages conscious behaviour through visibility and usability. It also demonstrates how sustainable materials and thoughtful structural design can enhance a company’s environmental image and strengthen the connection between business and community.
solution
The final system consists of three recyclable corrugated cardboard bins — clearly marked for plastic, paper, and glass — optimized for ergonomic use, easy cleaning, and long-term durability. A protective, plastic-free varnish was developed together with the manufacturer to ensure surface resistance and maintain a clean, hygienic appearance.
Assembly and maintenance were simplified through an intuitive instruction system printed directly on the inner part of the packaging, making setup effortless for any user. Each design decision, from slot geometry to composition flexibility - was guided by real user feedback and in close collaboration with DS Smith engineers to ensure production efficiency and material optimization.
USER EXPERIENCE
The product balances function and aesthetics, aligning with the needs of modern office environments. The boxes can be positioned in corners or along walls and maintain a minimalist visual presence. Clear labeling and sorting cues, supported by an integrated Sorting ABC Guide, make it easier for users to adopt and sustain proper sorting habits.
sustainability results
Material: 100% recyclable, 85% recycled content, and 100% from renewable sources.
Circular Design Metrics: Supply chain optimized and planet-safe (based on DS Smith assessment).
Finish: Plastic-free protective varnish for longer lifespan and cleanliness.
Lifecycle approach: Continuous monitoring and updates based on real use cases — ensuring ongoing product improvement and educational impact.
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Credits:
Packaging development and strategy:
To be confirmed
Packaging development and project management:
To be confirmed
Structural dielines:
To be confirmed
Internship packaging development:
To be confirmed
Graphic design:
To be confirmed
Client:
To be confirmed
Photography:
To be confirmed
